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Smoothie King Celebrates Opening of New Store in Tuscaloosa
Local Entrepreneurs and Brothers Open Third Smoothie King Location

Smoothie King, the world’s leading smoothie brand committed to inspiring guests to live healthy, active lifestyles, opened its new Tuscaloosa location on July 9. The new store, located at 6513 Hwy 69 S, is owned and operated by siblings Blair and Braden Fowler.
The Fowler brothers are two young entrepreneurs set to open their third Smoothie King in Tuscaloosa. As longtime Smoothie King customers and advocates of a healthy lifestyle, they purchased two existing Smoothie King stores in the area in 2019 to expand their entrepreneurial horizons. Blair, 29 and Braden, 28, have been business partners for the last five years, working in both real estate and operating their Smoothie King locations.
The grand opening celebration is on July 31 from 7AM to 9PM. Customers will receive a free 20oz smoothie by downloading the Smoothie King app. In addition, the first 50 customers will receive a Smoothie King Swag Bag filled with coupons, Smoothie King apparel, and other prizes.
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As part of its vision to be an integral part of every health and fitness journey, Smoothie King’s diverse menu features 70 purposefully-blended smoothies tailored to each guest’s needs – all of which fit into one of four purpose categories: Fitness, Slim, Wellness and Break Time.
Smoothie King implemented its Clean Blends™ promise last year as part of its mission to be more transparent about what ingredients go and don’t go into each smoothie. Through this promise, Smoothie King is committed to using more whole fruits and organic vegetables – like mangoes, blueberries, kale and spinach – to blend more nutritious, great-tasting smoothies. The Clean Blends™ promise also means zero added sugar in many purpose blends and a menu with absolutely no artificial preservatives, flavors, colors and other ingredients on the brand’s “No No List.”
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Smoothie King is well positioned to offer a healthy, simple alternative to active & health conscious consumers. Our aim is to make a product that not only support our guest’s health and fitness goals, but help actually reach them,” said Braden Fowler. “We’re excited to hold our first grand opening and expand the presence of Smoothie King in our community.”
Hours of operation for the new Smoothie King location in Tuscaloosa will be Monday – Friday from 7 a.m. – 9 p.m., Saturday from 9 a.m. – 9 p.m., and Sunday from 10 a.m. – 7 p.m.
Guests who join Smoothie King’s Healthy Rewards loyalty program can earn points toward free smoothies, exclusive offers and personalized discounts.
About Smoothie King Franchises, Inc.
Smoothie King Franchises, Inc., the original U.S. smoothie franchise, is a privately held, Dallas-based franchise company with more than 1,000 units worldwide. It was founded in 1973 with the mission to help others achieve better health in a delicious way through smoothies. Today, it continues its mission to inspire a healthy and active lifestyle through its Clean Blends™ promise, which focuses on great-tasting smoothies with more whole fruits and vegetables while removing artificial flavors, colors and preservatives and added sugars in many of its blends. Smoothie King extends its vision to be an integral part of every health and fitness journey through partnerships with the Challenged Athletes Foundation and the Smoothie King Center. The franchise is currently ranked No. 1 by Entrepreneur magazine in the juice bar category for the 28th year, ranked No. 22 overall on the 2019 Franchise 500 list and debuted on the Inc. 5000 list in 2018. The company also offers retail products that include sports beverages, energy bars, vitamins, supplements and more.
Visit www.smoothieking.com or www.smoothiekingfranchise.com, on Facebook at www.facebook.com/SmoothieKing and Instagram at www.instagram.com/SmoothieKing.