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Alameda Teen and Miss Alameda Aim to Change Trends With Ethical Fashion Show

The family-friendly event aims to bring awareness to today's youth culture by demonstrating that you don't have to spend a lot of money to look cool and you can help the environment by "up-cycling" clothes.


Alameda South Shore Center will be holding its first-ever Youth Ethical Fashion Show, offering young adults with an opportunity to showcase their individual styles and creativity, while incorporating conscious consumer habits.

The Alameda Youth Ethical Fashion Show will be held Saturday, June 22 from 6-8 p.m. in Center Court with doors opening at 5:45 p.m.

The Ethical Fashion Show is a design competition where contestants create high-fashion outfits using only clothing purchased at local thrift stores and second-hand shops.

The family-friendly event aims to bring awareness to today’s youth culture by demonstrating that you don’t have to spend a lot of money to look cool and you can help the environment by “up-cycling” clothes.

Local high school student Katherine Metkowski has teamed with Miss Alameda, Jessica Robinson, an avid advocate for recycling and sustainability, to hold the event. Robinson wore an “up-cycled” wedding gown found at Goodwill in the Miss California 2011 pageant.

Their partnership helped convince guest judges Christopher Collins (a participant on television’s Project Runway) and Charleston Pierce (Director/Producer Charlestonpierce.com and fashion show producer), to be a part of the event.

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Participation is open to all high school students in the Alameda area and surrounding areas and grants are available to those who qualify.

All contestants are eligible to receive tips and critiques from fashion experts and winners will receive great prizes from sponsors such as Crossroads Trading Company and Mercy Vintage.

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