BrandYourself's Google Tool Tells You Who's Searching For You

Ever wonder who might be Googling you?

A new feature offered by BrandYourself, a site that helps its users manage their online reputations by controlling the links that show up as top search results on Google, can help you find out where, when and how others are searching for you.

According to Mashable, the new tool, launched on May 1, works with the help of a database of companies' public IP addresses compiled by the site. BrandYourself uses the database to match the IP address of a profile's visitor with the company that owns the address. In this way, BrandYourself users are able to figure out where (based on where the IP address-owner is located), when and how others have searched for them on search engines like Google or through other sites.

–Huffington Post