Real Estate
A Tale of Two Rockridge Houses: Why One Sold and Its Neighbor Didn't
Pricing may have been the biggest — but not the only — factor influencing buyers.
Two charming older Rockridge houses sit side by side on Forest Street, in the block between Claremont Avenue and Ayala. Both were recently for sale. One, priced at $719,000, received multiple offers and sold for 20 percent over its asking price. Its larger next-door neighbor, priced at $910,000, apparently received no acceptable offers and is currently off the market.
Real estate writer Carolyn Said explores how pricing strategy, interior upgrades and other factors influenced the sales fate of the two homes in a recent San Francisco Chronicle article.
It's an intriguing look at real estate marketing and a cautionary tale for anyone who plans to sell their Rockridge home in the near future. Read the complete Chronicle article here.
The house that didn't sell was recently featured in the Rockridge Patch article "What A Median Priced Home Looks Like In Rockridge," available here.
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