Planet Fitness Opening “Judgement Free” Gym in San Bruno

SAN BRUNO, Calif. (Apr. 8, 2021) – Planet Fitness – one of the nation’s largest and fastest-growing franchisors and operators of fitness centers with more members than any other fitness brand – announces further expansion in “The Golden State.”

Its 20th location in the San Francisco Bay Area is scheduled to open in mid-June at 1150 El Camino Real, San Bruno, CA 94066.

As an introductory special, members can join for $1 down, $10 a month or $22.99 for the PF Black Card® membership with no commitment during the online pre-sale occurring selected weeks from Apr. 15 through mid-June at www.planetfitness.com/gyms/san-bruno-ca.

PF Black Card® membership includes the ability to bring a guest every day at no additional charge, access to all 2,000+ Planet Fitness locations in all 50 states, plus access to massage beds and chairs and tanning, among other benefits, which vary by location and pending local restrictions.

The 11,996-square-foot San Bruno club will offer state-of-the-art cardio machines and strength equipment, 30-Minute Express Circuit, fully equipped locker rooms with day lockers and showers, numerous flat screen televisions, HydroMassage beds, massage chairs, tanning beds, a Total Body Enhancement booth and more in a hassle-free, non-intimidating environment.

As with all Planet Fitness locations, the San Bruno club will operate with enhanced protocols for working out in the safest way possible including: increased sanitation, employee temperature checks, touchless check-in featuring COVID-19 wellness questions for all members and guests, signage promoting Social Fitnessing™ throughout the facility, and Crowd Meter on Planet Fitness’ mobile app that allows members to check club capacity before coming into the gym.

“Planet Fitness believes fitness is essential to the physical and mental health of Bay Area residents who are eager to get out of the house and resume their active lifestyles,” said Victor Brick, co-owner of PF Growth Partners, a franchise division of Planet Fitness. “Planet Fitness San Bruno aims to do its part in combatting this ongoing pandemic by providing access for people to exercise and stay healthy.”

The pandemic has taken a physical and mental toll on the nation. Lockdowns led to a 32 percent reduction in physical activity among individuals who were physically active. Additionally, the Centers for Disease Control and Prevention recently reported that approximately 78 percent of U.S. adults who were hospitalized due to COVID-19 between March and December 2020 were overweight or obese.

Physical activity has proven to be a protective factor against COVID-19, even if activity levels are below the suggested 150 minutes per week of moderate to vigorous activity. Physical activity also builds a stronger immune system and helps reduce anxiety, stress and depression.

Opening the San Bruno club comes at a pivotal time and will mark PF Growth Partners’ debut in California. “We’re excited to expand so more people can benefit from a high-quality experience at an exceptional value in a hassle-free, non-intimidating environment,” said Brick, adding that the group plans to open 10 clubs in the Bay Area.

For more information about Planet Fitness San Bruno, visit www.planetfitness.com/gyms/san-bruno-ca, email sanbruno.ca@planetfitness.com or call 650-870-2700. For more information about Planet Fitness overall, visit www.PlanetFitness.com or follow @PlanetFitness on Facebook and Twitter.

About Planet Fitness
Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the United States by number of members and locations. As of December 31, 2020, Planet Fitness had approximately 13.5 million members and 2,124 stores in 50 states, the District of Columbia, Canada, Panama, Mexico and Australia. The Company's mission is to enhance people's lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone®. More than 95 percent of Planet Fitness stores are owned and operated by independent business men and women.

About PF Growth Partners, LLC
PF Growth Partners, LLC owns and operates 70 Planet Fitness health clubs with more than 500,000 members in Maryland, District of Columbia, Tennessee, Florida, Washington State and California. It also is a joint venture partner with six clubs in Australia. In 2013 PF Growth Partners was named The Inaugural Franchise of the Year by Planet Fitness Corporate. In 2014 the group was named Planet Fitness Developer of the Year for opening 11 clubs in 12 months as well as receiving the award for Highest BER (Brand Excellence Review) awarded by Planet Fitness Corporate. In 2015 the group was again named Planet Fitness Developer of the Year awarded by Planet Fitness Corporate. The following year in 2016 the group was given the Judgement Free Generation award for their exceptional work with the local boys and girls clubs in Tennessee by Planet Fitness Corporate.