City Cable Channels Airing High School Students' Video Profiles on Business Leaders

From the City of San Leandro

Mayor Stephen Cassidy announced today that through a partnership between the City of San Leandro and San Leandro High's Academy for Multimedia (SLAM), the City is broadcasting video profiles of local business leaders on its cable channels.

The SLAM students combined the three video profiles into one 15 minute clip, which they played at the June 3 City Council meeting to cheers from the Councilmembers and audience.

They include Katherine Sarafian, a San Leandro High School graduate and producer of the Oscar-award winning movie Brave. Also profiled are Tracy McSheery of PhaseSpace, an innovative motion capture business, and Tim Holmes, co-owner of the highly-rated, neighborhood Zocalo Coffeehouse.

"Great talent and skills are nurtured and developed in San Leandro," said Cassidy. "We are excited to highlight the work of San Leandro High School students and the accomplishments of local business leaders.  I look forward to seeing more videos produced by the SLAM students, and thank everyone that participated in and organized this program."

At the beginning of the school year City staff, along with Deborah Cox and Lit San Leandro staff, met with Tony Farley and Phil Hargrove who run SLAM to discuss ideas for collaboration. 

“We wanted to tap into the creativity of the high school students and get their take on some of the great things happening in San Leandro," said Cynthia Battenberg, the City’s Community Development Director. "We pitched about 25 story ideas and once the students selected their favorites, we introduced them to the leaders for interviews and information gathering. I think the students had a great time with it and produced high quality pieces.” 

This was truly a community effort. The videos may be viewed at the City of San Leandro website — select “San Leandro Videos” under “About the City.”

The videos will also be aired on cable channels 15 (Comcast) and 99 (AT&T) according to the following schedule:

Monday, Wednesday and Friday at 3:30 a.m., 5:30 p.m., 7:30 p.m. and 11:30 p.m. Tuesday and Thursday at 7 p.m. Saturday and Sunday at 3:30 a.m., 8:30 a.m., 4:30 p.m., 5:30 p.m., 7 p.m., 7:30 p.m. and 11:30 p.m.