CT Snack Company Donates $150,000 Worth Of Potato Chips

DEEP RIVER, CT – The American Red Cross and Deep River Snacks, headquartered in Deep River, Connecticut, have joined together to give a special thank you to blood and platelet donors.

According to a news release, Deep River Snacks is donating $150,000 worth of potato chips and salty snacks to be provided at all fixed blood drive locations across the United States. Since health care professionals recommend that individuals eat a snack and hydrate immediately after donating blood, snacks are a necessity in the refreshment areas at Red Cross blood donation centers.

Deep River Snacks is a new Ready 365 Platinum Plus partner of the Red Cross in Connecticut. Through the Ready 365 program, Deep River Snacks is a part of the Red Cross humanitarian mission and stands with the organization as they provide lifesaving services and support of the Red Cross mission.

“We are so thankful for this new partnership with Deep River Snacks,” Mario Bruno, CEO, American Red Cross Connecticut and Rhode Island Region, said in a release. “Their contribution not only provides snacks to help refuel our generous volunteer blood and platelet donors, but it shows an immense amount of support and appreciation and the Red Cross truly values the relationship.”

This is not the first time Deep River Snacks has supported the Red Cross. In the fall of 2017, Deep River Snacks donated more than $95,000 worth of salty snacks to support relief efforts during the California wildfires.

"Our mission at Deep River Snacks is to support our communities and touch the lives of others, so we proudly partner with the American Red Cross to help them further their noble work," Deep River Snacks Marketing Manager Nicole Marhefka said in a release. "Having a plentiful snack after donating blood is important, and we are honored to be the source of that nutrition to blood donors after they give blood."

Deep River Snacks is continuing their service with the Red Cross by sponsoring several blood drives throughout the New York and New Jersey area.

Visit RedCrossBlood.org, download the American Red Cross Blood Donor App or call 1-800-RED CROSS (1-800-733-2767) to make an appointment or for more information.

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