Unique CT Bakery Featured On Netflix's "Sugar Rush"

WATERTOWN, CT — Hardcore Sweets, a unique Watertown bakery, was recently featured on Netflix's "Sugar Rush: Extra Sweet," when owners Jeremy and Nicole Braddock entered the competition, according to The Connecticut Post. The Braddocks vied for a $10,000 prize in the three-round competition.

One round included making junk food-inspired cupcakes and another involved a pinata cake, The Connecticut Post reported. Though the couple didn't win the competition, they have seen an increase in business since the episode became available on Netflix.

The Braddocks are experienced in appearing on TV baking shows, having done so every since 2013. They started with an appearance on "Cupcake Wars," when they won the Halloween episode of the Food Network show. In 2017, they appeared on the Cooking Channel's "Sugar Showdown," according to The Courant.

"Crazy to Classy, we do it all!" Harcore Sweets writes on their Facebook page. "Follow the Cupcake Truck and all the happenings!... We like to be innovative, creative and just plain crazy when it comes to coming up with cupcakes."

The bakery gets high scores on Yelp, with reviewers praising the cannoli, red velvet, and peanut butter cupcakes. One reviewer said: "This place does a great job, makes an amazing product and was even able to work around my dietary restrictions which is not easy!! Thanks for what you do! It's much appreciated!"

Another reviewer commented: "Hands down the best bakery In the area. The owners and staff are down to earth and sweet as pie. There is always an amazing selection of goodies to pick from. Be a kind soul and get some treats for you friends and family."