The Market at Avalon Offering Pop-Up Retail Experience

ALPHARETTA, GA — Avalon is inviting local makers and merchants to bring their concepts to life at The Market at Avalon, a 6-week pop-up retail experience along the Boulevard. Featuring up to 10 unique local businesses, the market will open on March 19 just in time for Spring and will run through Mother’s Day on May 9.

North American Properties, Avalon’s developer and management company, plans to fill the market with vendors who offer great gifting options for popular springtime celebrations, such as weddings, baby showers, graduations and more. The Market at Avalon will pop-up in a 4,000-square-foot space near Sephora and Cafe Intermezzo. Participating vendors will have the opportunity to activate space within the market ranging from 130 to 350 square feet.

Three community favorites from last year’s inaugural Holiday Market at Avalon have already signed on to bring their concepts back to the Boulevard.

Cappai Designs, a one-stop-shop for handmade entertainment pieces that are equally decorative and functional. Cappai Designs features a lineup of cutting boards, serving trays and lazy susans made from durable porcelain, granite and marble tile. At Avalon, shoppers should be sure to shop the selection of 200-year-old charcuterie planks harvested from South Georgia, as well as take advantage of personalizing any item.

"Our customers have raved that Avalon is a great place to shop for gifts, as well as the perfect destination to meet friends and enjoy great food and drinks,” Cappai Designs owner Sandie Cappai said. “We loved having the opportunity to showcase our products and to introduce Cappai Designs to so many new people during the holiday market, and we can’t wait to pop back up along the Boulevard this spring.”

Gussied Up, an upscale pet boutique owned by Beth Simpson that features unique gifts and accessories for pets and their owners. Gussied Up offers a selection of handmade products, such as collars and bandanas, as well as fun gifts you can’t find at your everyday store.

Humans Before Handles, a global jewelry brand by entrepreneur and social media influencer Ashley Sims (@theaestheticgirl) with values rooted in simple times and great style. Known for celebrating diverse styles from across the world, Humans Before Handles’ curated jewelry collection is an accessory dreamland that has a little bit of everything. With all pieces priced under $50, the brand also features a line of bracelets, necklaces, watch bands, hats and more.

“We’re passionate about supporting local businesses and The Market at Avalon is an incredible platform for them to bring their concepts to life in a highly trafficked retail destination like Avalon,” said Adam Schwegman, partner and senior vice president of leasing at North American Properties. “We know the community is looking for more exciting retail experiences at Avalon that support small businesses, and this market will bring together a one-of-a-kind mix of vendors to create a refreshing spring shopping experience.”

The Market at Avalon comes on the heels of Avalon’s wildly successful holiday market that made its inaugural debut last holiday season. Across the NAP portfolio of mixed-use projects, the leasing team is deploying pop-up retail strategies that create compelling guests experiences and in some cases, result in permanent, long-term leases. Businesses interested in taking space at The Market at Avalon should contact nina.decristofano@naproperties.com and visit online