Business & Tech

Dunkin' Donuts 'Simplified' Menu To Be Tested

The ubiquitous coffee and donuts chain said customer traffic was down, but to still expect quite a large number of new locations.

CANTON, MA — Dunkin' Donuts says customer traffic to its U.S. stores slowed during the second quarter, and that it expects to add fewer new locations this year than previously expected.

The Canton-based chain says customer traffic declined at established locations from a year ago, marking the fifth straight quarter the figure has dropped. But higher spending per visit pushed up sales 0.8 percent at established locations.

For the year, Dunkin now expects to add between 330 and 350 additional locations, down from its previous forecast of 385 new locations. The company cited upcoming new store models and investments required for new equipment and technology for the conservative outlook. Dunkin' said it still expects to finish the year as one of the fastest growing restaurant chains in the country.

Find out what's happening in Cantonfor free with the latest updates from Patch.

To improve operations at its U.S. stores, the company also says it will expand a simplified menu it has been testing to 1,000 locations by October.

Overseas, Dunkin' sales fell 2.8 percent at established locations during the quarter. Baskin Robbins' sales fell 0.9 percent in the U.S., and rose 3.3 percent at established locations overseas.

Find out what's happening in Cantonfor free with the latest updates from Patch.

For the quarter ended July 1, Dunkin' Brands Group Inc. earned $55.7 million, or 60 cents per share. Adjusted earnings, excluding one-time items, were 64 cents per share. That was two cents better than analysts expected, according to Zacks Investment Research.

The company total revenue was $218.5 million in the period, which missed Street forecasts.

Dunkin' expects full-year earnings in the range of $2.40 to $2.43 per share.

Dunkin' shares have increased slightly since the beginning of the year. The stock has climbed 14 percent in the last 12 months.


This story was generated by Automated Insights (http://automatedinsights.com/ap) using data from Zacks Investment Research. Access a Zacks stock report on DNKN at https://www.zacks.com/ap/DNKN

Photo by M. Miltzow via Wikimedia Commons

More from Canton