How Awesome: Reality Gamers MindTrek Open In Marlborough

MARLBOROUGH, MA—The large-scale, free-roaming virtual reality gaming company MindTrek has opened its second location in the new Apex Center of New England entertainment complex in Marlborough.

The arena can hold up to 16 players to battle zombies, robots and drones, or negotiate virtual mazes and digital netherworlds. Patterned after wildly successful gaming arenas in Australia and Japan, the Marlborough location officially opened on Dec. 26. The other, located in Woburn, opened in July 2017. Both are powered by Zero Latency, a Melbourne, Australia-based tech company that is the global leader in VR gaming, said the announcement.

“The Apex Center,with its wealth of entertainment options, is the perfect location for us to debut our new location,” Co-Founder David O’Connor said. “Virtual reality at home can be isolating and sharing the experience with a group in our gaming arenas is a real game-changer, no pun intended. People are excited by what we’re doing and we’re proud to say that MindTrek is a leader in transforming the virtual reality gaming landscape to make it a social experience.”

Zero Latency’s patent-pending motion tracking system allows large groups wearing portable virtual reality gear to interact and participate simultaneously in digital games in a wide-open space, said the announcement. At this gaming arena, your body becomes the controller and all the games are seamlessly controlled, enhanced and modified in real-time by on-site gaming engineers.

The Marlborough arena is located on the third floor of the Apex Center’s entertainment complex and consists of two 2,000 square foot, free-roaming gaming spaces that can be combined into one 4,000 square foot area for one epic game. In addition to MindTrek, the complex includes 150,000 square feet of custom-designed entertainment space and features bowling, a rope climbing course, bumper cars, an arcade, golf simulators, a Boston-themed laser tag arena and indoor go-kart racing.

The Apex Center, spread across 43 acres near Interstates 90, 495 and 290, also includes two hotels, six restaurants, 60,000 square feet of retail stores, an office park and a medical facility.

Photo via Mindtrek Marlborough