Business & Tech
Needham-Bound TripAdvisor Acquires Tiny Post
Tiny Post is an app that allows users to upload photos, select a photo filter, and write captions over the photo to tell a story.
Newton-based TripAdvisor (soon to be in Needham) announced last week that it has acquired Tiny Post, an iPhone app that involves users writing captions over photos to share a story or review.
The terms of the deal were not disclosed, according to a report from the Associated Press.
Tiny Post was founded as Tiny Review in 2011 by Dick Brouwer and Melissa Miranda. They intended for their app to be used to add text to photos for reviews, but clever app users began creating internet memes that you can see all over Facebook and elsewhere.
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The Palo Alto, Calif. company shifted gears and rebranded as Tiny Post in July 2012, according to the Tiny Post website.
TripAdvisor will base the Tiny Post operations out of TripAdvisor's Palo Alto office, the AP reported.
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Meanwhile, TripAdvisor is prepping for a move out of Newton in the next couple of years. After TripAdvisor will be relocating to Needham by 2015.
TripAdvisor stock opened at $52.96 on Monday. The company went public in late 2011.
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