Business & Tech

Lifelong Residents Offer Unique Shopping Experience

North End boutiques on Prince Street provide all your fashion needs.

Walking down Prince Street, you may have noticed handbags or clothing placed in a storefront window.

The colors and items change, depending on the season, but inside is always filled with a variety of clothing, jewelry and accessories.

Robyn Dellorfano and her sister, Daria Dellorfano, own Sedurre at 28 ½ Prince Street and Sedurre XO at 26 Prince Street.

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“Each boutique provides the shopper with two unique shopping experiences,” Robyn said.

She explained that Sedurre carries intimate apparel such as Cosabella, Eberjey along with day and evening wear.

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In particular, Robyn pointed to Disegual.

“It’s a unique and artsy clothing and accessory line from Barcelona,” she said.

“Sedurre XO provides a more contemporary vibe that its sister counterpart.”

Ninety-nine percent of all items are priced under $100.

“We carry everything from funky jeans and tees to glamorous dressy clothing,” Robyn said.

Both shops carry accessories and local designer pieces as well.

The owners

Robyn has had a few careers.

“I was a systems analyst for a number of years and then I went back to school to become a surgical assistant,” she said. “I always wanted to own a boutique and an opportunity came along so I took it.”

She and Daria are life-long residents of the North End.

“We grew up on Prince Street, attended school here and stayed in the North End,” Robyn said.

“Over the years, we’ve seen a lot of changes in the community with boutiques making the neighborhood a shopping destination as well as a place to have dinner.”

Overview of the boutiques

“We opened Sedurre in October 2009 and followed with Sedurre XO in September of 2011,” Robyn said.

To stock the two boutiques, she goes to shows in New York as well as Las Vegas and Atlanta.

Winter hours (January-March) for both boutiques are Tuesday through Thursday from 11:00 a.m. to 7:00 p.m.; Friday and Saturday from 11:00 a.m. to 8:00 p.m.; and Sunday from noon to 6:00 p.m.

Extended summer hours are Monday through Friday from 11:a.m. to 8:00 p.m.; Saturday from 11:00 a.m. to 10:00 p.m.; and Sunday from noon to 7:00 p.m.

For additional information, call 617-720-4400 or 617-720-4401.

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