Business & Tech
Ford Sues John Cena For Selling His GT
Ford Motor Co. said John Cena violated an agreement that he would hold onto the car, released in September, for at least two years.
DEARBORN, MI — Ford Motor Co. is suing actor and former wrestling superstar John Cena for selling his brand new “Liquid Blue” GT well before the end of an agreed upon two-year period. The Dearborn-based automaker filed suit in U.S. District Court Thursday saying Cena’s action hurt the company.
“Mr. Cena has improperly benefited to Ford’s detriment by receiving a large profit from the resale. Ford also has lost almost two years of ambassadorship and brand value that Mr. Cena would have offered by owning the vehicle for the contractually required time,” the complaint concludes. “Moreover, the unlawful resale bypassed a line of people waiting to purchase the vehicle through the program, thus affecting Ford’s goodwill and customer relationships.”
“Not just anyone can buy the 647-horsepower supercar: Ford implemented a rigorous vetting process that included previous GT ownership, activity on social media, and signing a legal document stating they wouldn’t selling it for 24 months. Among the big names in line were Jay Leno and Justin Verlander.”
For more, go to the Detroit News.
Photo courtesy of Ford Motor Company
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