'Comeback Town': Detroit Gets Kudos In Magazine

DETROIT, MI – A Forbes.com writer notes that the "Motor City" might soon better identify itself by the moniker "Comeback Town." Those of us who have been around the city know this already: There are new retailers, hipster developments and a contagious optimism about this Rustbelt metropolis.

And the town, once defined by automakers, has changed – and changed most dramatically in the past couple of years on the retail front, writes Forbes.com contributor Pamela Danziger.

Ken Nisch, of the retail-design firm JGA tells Danziger, that Detroit has become an incubator for new retail models. He points out the the new Nike Community Store that opened in May 2016, Whole Foods on Mack Avenue, the entrepreneurial clothing company Detroit Denim, and longtime hand-crafted products maker Shinola all played key roles in Detroit's renaissance.

In the article, Nisch characterizes Detroit Denim as a "maker," Nike and Whole Foods as "catalysts," and Shinola as a "pioneer" in the city's metamorphosis. Such "makers," "catalysts," and "pioneers" are what's needed in the rebirth of the city.

(And, while most of us probably have heard of Nike, Whole Foods and Shinola, Detroit Denim produces pricey jeans that come with a lifetime guarantee and in variety of fits and styles.)

Companies like Detroit Denim, Nike, Whole Foods and Shinola are helping to revitalize the city of Detroit, bringing new jobs, new retail concepts and most importantly hope to a city that not too long ago was a place without any of these. And Detroit’s story of rebirth is one that other down-on-their-luck cities can learn from and find inspiration in.

>>>> Read the full article at Forbes.com

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