
By Ma’am For Ma’ams Founder Story:
Founded by LA-native Sofi Newmyer last fall, Ma’am was given its name as a way to reclaim the often pejorative term “Ma’am” to now symbolize wise, experienced women who own their age, know their worth, and command respect – all while looking chic as hell.
Celebrating Women:
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With the feel of comfy luxurious shoesafter feminist icons in ‘herstory’ and fiction-the Ruth, after
Notorious RBG, the CJ, after The West Wing’s quick-witted press secretary, the Marsha,
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after trans black LGBT activist and drag queen Marsha P. Johnson, and (now available for pre-order), the Stacey, after our country’s very own Georgia peach and voting rights warrior, Ms. Stacey Abrams – these vibrant slides and heels will help any girl-boss ‘walk the walk.’
Empowering Women:
Every Ma’am collection also offers a purpose-driven, limited-edition shoe donating a portion of its proceeds to a progressive cause that champions modern women. (Check out the I am a voter slide that helped increase voter registration and election turnout in 2020!)
Holiday Sale:
Ma’am will be offering 10% off site-wide with promo code WOMEN10 starting 2/22 – 3/8.
Visit https://maamshoes.com/