​Michigan Sneaker Chain Mr. Alan’s Opens in West Bloomfield

From Mr. Alan's: Mr. Alan’s CEO Jacob Bishop is going back to his roots, with the opening of a new store in West Bloomfield located at [33140 Northwestern Highway, West Bloomfield MI 48322] which is down the road from his old high school. It is an exciting year of expansion for the 43-year-old family-owned sneaker and sports apparel retain chain as the company opened its first store in Lansing in February, and in the coming weeks, the Redford-based company will open its first outlet store in Detroit, followed by a store in Clinton Township and a second store in Grand Rapids.

“I spent my youth growing up in the West Bloomfield area, so to be opening a store here is energizing for me personally,” says Bishop, 31. “I am looking forward to our company connecting with customers and friends in this area as we continue to host the fun in-store events we are known for, as well as offering the very latest in demand sneakers and apparel.”

Mr. Alan’s has developed a reputation for reaching its customer base through participation in community causes, such as collecting and distributing water bottles during the Flint water crisis. To celebrate the West Bloomfield store opening, Bishop will be giving a talk to West Bloomfield High School students about his road to business success. In addition, Bishop will be donating five highly coveted sneakers from his own personal collection for a fundraiser. Money raised through the fundraiser will benefit the school’s prom program for students with autism and cognitive impairments, giving these students the ultimate prom experience.

Three days of events are planned for the opening:

• Thursday, March 23 at 5 p.m. - Ribbon cutting ceremony and guest appearance by Mojo, host of iHeartMedia’s Mojo in the Morning Show on Channel 955. Mojo will meet and greet attendees. Other festivities include: an in-store DJ and giveaways including a free limousine rental.
• Friday, March 24 from 5 - 7 p.m. - Jumpman Bostic Museum: Mark Bostic, a legend in the Michigan sneakerhead community, will showcase some of his famous sneaker collection in store and meet with customers.
• Saturday, March 19 at 12 p.m. – Artist Troy Murray, also known as TYP, will be creating a unique work of art in store which one lucky customer will be able to take home.

In the last four years, Mr. Alan’s has undergone a dramatic rebranding and remodeling process, positioning itself as a destination for sneakerheads and sports fans. The expansion and success of the company has followed the trajectory seen in the growth of the sneaker industry; in 2016, market research company the NPD Group determined that the U.S. athletic footwear industry grew by 3 percent, a continuation of the annual year-on-year increases in the industry.

Mr. Alan’s prides itself on holding unique and fun events for customers, such as pre-dawn parties, entertainment with movies, costumed characters, and meet and greets with celebrities. Recent merchandise releases that have seen customers lining up outside stores, sometimes overnight, include Kanye West Adidas Yeezy Boost 350 V2 sneakers and exclusive limited edition Starter jackets celebrating Detroit sports teams.

About Mr. Alans:

Established in 1974, Mr. Alan’s brings an innovative and dynamic retail experience to its customers by offering premium product, superior customer service and community involvement. Mr. Alan’s holds its focus on four main values: relationships, innovation, consistency and experience. As of March 2016, there are 15 store locations in Michigan. The company carries over 50 different brands and vendors, including five local vendors, which resonates with its customer base. Mr. Alan’s also operates a boutique-type sneaker store, POGO, located in Birmingham, Mich., and four Soles, Inc. stores located in southern Florida. For more information, click here.

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