Business Spotlight: SO-Designs 'Pop with Pizazz'

Eureka-Wildwood Patch invited small business owners to submit information about their business for an irregular "small business spotlight" feature. Here's what was submitted from Susan O'Toole, who owns SO-Designs, which designs and embellishes swimsuit cover-ups — and has been doing it for more than a decade.

Susan O'Toole is a busy woman.

However, in spite of her many roles — as a designer and an entrepreneur — her most important role is being a mother to her 3 daughters. Susan's passion began designing and embellishing swimsuit cover-ups for over a decade now.

Her designs are very pop with pizazz.  When people wear her designs, she wants them to feel themselves and being ready to go out on the town.  It's about being classy, sophisticated and having fun with what you wear. It's about not being self-conscious about what you wear, it's about being yourself.

Susan just launched off her new company "SO DESIGNS" which is the premier source for sheer chic fashionable cover-ups.   As a result of her passion Susan's prefers outfitting the marine industry. They are nautical clothing by design but still great for travel wear, resort wear, boating, chilling out, or whatever. Susan offers the latest apparel and accessories which are fashionable for just stepping out of the boat, ocean and pool.  Many of her customers are here in and around the St. Louis area they have always been an important part of her success.

Susan has thrived through the years with excellent customer service, top quality products and an overall high valued experience rating.

Ladies have fun, mix the colors up it makes for a much more casual look...! 

Submit information about your small business here.