UScellular Names Toliver as AVP/GM for its Southwest Region

UScellular announces it has named Travis Toliver as Area Vice President/General Manager (AVP/GM) for its Southwest Region. This is a new role for the company to lead both sales and operations for corporate owned and agent retail locations in Missouri, Kansas, Oklahoma and Texas.

Toliver has 17 years of wireless sales leadership experience and comes to UScellular from Comcast, where he held several leadership roles, most recently serving as director of retail sales for the Houston, Texas region. He previously held leadership roles at Verizon Wireless as a district manager and senior manager for corporate and agent channels. Additionally, at Verizon Wireless he held other positions responsible for business development, vendor management, strategic planning, device marketing, prepaid operations and national distribution.Toliver has a bachelor’s degree in marketing and sales from Colorado Christian University in Lakewood, Colorado. He resides in Houston, Texas with his wife and daughter, and they will be relocating to Oklahoma City.

“Travis has extensive experience leading teams and driving customer growth in the fast-paced wireless industry and he is a great fit for this role as the company remains committed to staying connected to our customers in the communities we serve,” said Eric Jagher, senior vice president, retail sales and operations at UScellular. “I am excited for Travis to help us achieve our long-term goals while delivering an unmatched wireless experience.”

The new role of AVP/GM allows UScellular to tailor its support and offerings to the needs of individual communities while managing its overall business, driving an exceptional customer experience and moving faster in a competitive wireless industry.