Business & Tech
Prom Season: Tips on Driving Safe & Smart from AT&T
AT&T Reminds Young Drivers to Keep their Eyes on the Road During Prom Season.

Prom season is here, and that means many teens will be driving on that special night! Of course, most of these teens will also have a smartphone in-hand to capture the Prom memories. But AT&T wants to remind young drivers during National Teen Safe Driving Month to keep their eyes on the road - not on their phones - while driving.
According to AT&T research, many drivers today are snapping selfies, posting to social media, instagramming, even video chatting, all behind the wheel. On Prom night, the temptation to do these acts while driving is sure to be heightened with all the excitement. AT&T wants to remind young drivers to focus on the road and is providing the following tips:
- Take the pledge to NEVER drive distracted at www.itcanwait.com, and get your friends to do the same. AT&T research shows pledging makes a difference. According to the findings of a 2016 survey, almost half of people who pledged said they now don’t use their smartphones while driving.
- Use #TagYourHalf on social media to pressure your friends to never drive distracted. New AT&T research shows 57% of drivers would stop using their phones behind the wheel if asked or pressured by a friend. A teen survey conducted by AT&T also revealed 90% of teens say they would stop texting while driving if a friend in the car asked them to.
- Download a free app, like DriveMode, to help curb the urge to text and drive. DriveMode silences incoming notifications while you’re behind the wheel. The app automatically responds to text alerts on your behalf letting the person know you’re behind the wheel and will get back with them when you reach your destination.
AT&T started the It Can Wait campaign against distracted driving in 2010. Since then, people have made more than 15 million pledges to not drive distracted. The campaign has also resulted in 13 million downloads of the AT&T DriveMode app.
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Remind the teens in your life to have fun and drive safely this Prom season. Happy National Teen Safe Driving Month from AT&T!