Business & Tech
East Brunswick Public Library and Princeton SCORE Team Up
East Brunswick Public Library and Princeton SCORE team up to present two online programs covering eCommerce this spring.
East Brunswick Public Library and Princeton SCORE team up to present two online programs covering eCommerce this spring.
The first program, “Shopify is for Everyone,” is on Wednesday, April 14, at 6:30 pm. Shopify is an online service that allows businesses to set up a virtual storefront on the internet to sell goods and services. The program shows how Shopify makes it easier to run a business website and generate sales.
“Shopify is for Everyone” is led by e-commerce entrepreneur AJ Martofel. He has over eight years of experience leveraging Shopify and other social media platforms to build businesses.
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Jeff Bonaldi leads the second program, “5 Key Marketing Strategies to Grow Your Business” on Wednesday, May 12 at 6:30 pm. This program covers several topics, including e-mail marketing, search engine optimization, online advertising, strategic partnerships and customer engagement.
Bonaldi is the founder and CEO of Explorer’s Passage, an adventure travel company. His business’ objective is to tackle the world’s most important social and environmental issues through travel experiences across the planet.
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SCORE Princeton is a nonprofit organization serving central New Jersey. They provide free and confidential business mentoring, business workshops and an online library of helpful resources. To learn more about SCORE Princeton, go online to princeton.score.org.
These two programs are held online using the Zoom platform. For more information or to join either event, go to the library’s event calendar at www.ebpl.org/calendar.