East Windsor Skechers Opens Amid Coronavirus Pandemic

EAST WINDSOR TOWNSHIP, NJ — The new Skechers store in East Windsor has seen a roller-coaster ride. A ribbon-cutting for America’s third largest athletic footwear brand was held on Feb. 13, just before the outbreak of the coronavirus shut down the state and the country, officials announced on Wednesday.

East Windsor Mayor Janice S. Mironov and Council Members Perry Shapiro and John Zoller joined Skechers District Manager Harry Rodriguez and store managers Christina DeLuca and Maggie Luciana for the ceremony.

But shortly after they opened, Skechers had to close to comply with Gov. Phil Murphy’s stay-at-home executive order to help stop the spread of the coronavirus. They have now reopened in accordance with state guidelines, officials announced.

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“We are extremely excited to welcome to East Windsor popular retail brand Skechers, which offers a variety of trendy, high quality athletic and casual footwear and sports apparel for everyone,” Mironov said. “Although the opening was put on hold due to current events, they are now able to open adhering to state guidelines to ensure residents can shop safely. Skechers is yet another terrific store that will enhance shopping and service options for local residents. East Windsor has become an increasingly attractive locale for major retailers due to many factors, including our superior location, the vibrant local economy and our proactive efforts to support and encourage business. With the opening of this latest location, Skechers helps to underscore once again East Windsor’s vitality and dynamism for new business growth.”

Skechers is located in the East Windsor Village shopping center on Princeton-Hightstown Road, occupying the entire vacant 9,700 square foot retail space previously occupied by Famous Footwear. It is open Monday through Saturday, 11 a.m. to 7 p.m., and Sunday, noon to 6 p.m.

Skechers joins other East Windsor Village stores including Target, Kohl’s, T.J. Maxx, Patel Brothers Grocery Store, Bath & Body Works and Kay Jewelers.

Skechers, based in Manhattan Beach, California, is the third largest athletic footwear brand in the United States, offering lifestyle and performance products for men, women and children. It also has apparel and accessories for the entire family. Skechers operates 19 stores in New Jersey and over 3,550 retail locations in more than 170 countries worldwide.

For more information, visit www.skechers.com or call 609-426-8930. See more stories about New Jersey's coronavirus recovery.