Business & Tech
Middletown At Home Store On Rt. 35 Will Close
3 NJ At Home stores to close; company cites "unsustainable customs costs from increased tariffs," lack of foot traffic and lack of demand.

MIDDLETOWN, NJ ? At Home home decor store filed for bankruptcy and announced they plan to close a total of three "underperforming" stores in New Jersey.
And one of them is the Middletown location, on Rt. 35.
The Middletown At Home store, at 361 Rt. 35 in Middletown Plaza (the Shake Shack, new Trader Joe's plaza), will close, the company announced Monday. Store closing sales will begin on June 19 and all the stores marked for closure will close by Sept. 30, 2025.
Find out what's happening in Middletownfor free with the latest updates from Patch.
Here are the three At Home stores in NJ that will be closing, all by Sept. 30:
- At Home store at 1361 Rt. 35 in Middletown, NJ
- At Home store at 461 Rt. 10 East in Ledgewood, NJ
- At Home store at 301 Nassau Park Blvd. in Princeton, NJ
In total, At Home will be closing 26 stores across the nation. At Home currently operates 260 stores across 40 states.
Find out what's happening in Middletownfor free with the latest updates from Patch.
You can read At Home's public bankruptcy filing here, which was submitted to the courts Monday of this week. In it, At Home cited, in part, "unsustainable customs costs resulting from increased tariffs," as part of President Trump's trade war with China.
At Home also says they saw reduced foot traffic in stores, and reduced customer demand for their products.
"Over the past few years, the Debtors have faced a challenging commercial environment brought on by both broader economic and retail-specific market pressures," it read on page three of the bankruptcy filing. "Macroeconomic issues, including a rapid and dramatic rise in interest rates, persistent inflation and concerns over unsustainable customs costs resulting from increased tariffs all placed significant pressure on the debtors? revenue and cost structure. Retailers specifically contend with reduced foot traffic in stores, heightened competition from comparable and off-price retailers offering substantial discounts, and a disparity between inventory and customer demand."
"Given the expenses associated with brick-and-mortar operations, and the issues affecting the retail industry, a number of the debtors? remaining stores are operating at sub-optimal performance levels," it read on page four. "Ultimately, the debtors? management team and advisors determined that it is appropriate to commence closings of 26 underperforming brick-and-mortar stores, with the potential to close additional underperforming stores in the future. The debtors anticipate all sales at the initial closing stores to be completed, and the properties vacated, by September 30, 2025."
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