Business & Tech

Lilly Pulitzer Opens Newest Storefront at Shops at Riverside

The fashion resort brand will host its grand opening on April 27

Local fashionistas will soon be able to choose from the latest designs by Lilly Pulitzer as the resort fashion brand is set to open its 12th New Jersey storefront in The Shops at Riverside in Hackensack.

The 2,838 square foot store is located on the first floor near Saks Fifth Avenue, Kate Spade and Godiva and will celebrate its grand opening on April 27.

“This is a very exciting time for the company as we continue to grow quickly and introduce the wonderful world of Lilly to new markets,” said James Bradbeer, Jr. president of Lilly Pulitzer“However, opening new stores is more than just a strategic growth initiative; it is about showing our consumer that we get her lifestyle.” 

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Along with women's clothing, the company also produces men's clothing, children's clothing, maternity clothes, shoes, jewelry, accessories, bedding, and stationery.

Each space will be hand-painted and designed by the company’s in-house print design team, and will feature the bright colors and prints Lilly customers love.

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