'Fork in the Road' Pens Gowanus Canal Prank

Reading the first few lines of a Fork in the Road blog post on "fledgling Olde Gowanus Brewery" yesterday, admittedly the first thought that ran through our heads was "How did we miss this?"

But as the piece went on, confusion quickly turned to chuckles and it became clear that we'd been fooled. Here's a taste of what contributing writer Francois Soupcon wrote:

FiTR: I assume you brew with New York city tap water, like nearby Sixpoint and Kelso breweries.

SOS: Well, yes and no.

FiTR: What do you mean, "Yes and no"?

SOS: Well, it was probably tap water once. Now it's canal water: we're using canal water to brew our beers. It's like that Rocky Mountain spring water they use to brew Coors, only it's pure canal water. It gives our beers a distinctive flavor, and we feel like we're being environmentally progressive to use that water rather than demanding the city give us water. It was so easy, we just put a hose into the canal, and got the suction going.

For the entire Fork in the Road faux interview, click here.