Discover Beauty Within at Smith Haven Mall

Shoppers looking for the ideal complement to their summer glow will soon find it at the new e.l.f. Cosmetics coming to Smith Haven Mall.

Marking its second location on Long Island, e.l.f. Cosmetics will feature its line of luxurious cosmetics and professional tools in a 1,424 square-foot space when it opens August 12. To celebrate its grand-opening, e.l.f. Cosmetics will be giving away gift cards to the first 50 customers on Friday, August 12, Saturday, August 13 and Sunday, August 14.

With the belief that every woman should look like a million bucks, e.l.f. Cosmetics takes pride in being able to offer top quality, professional makeup products at prices that will impress. Shoppers can choose from a range of concealers, lip liners, eyeliners, lipsticks, mascaras and beauty tools that can be found for as little as $1, enriched with minerals and designed to leave a long lasting, healthy glow on skin. e.l.f. Cosmetics encourages all women to play beautifully!™

“We are thrilled to welcome e.l.f. Cosmetics to Smith Haven Mall,” commented Ann M. Schultz, director of mall marketing and business development at Smith Haven Mall. “Its high quality professional beauty offerings are sure to impress our shoppers and be a popular addition to the retail line-up.”