Factors That Make Rochester Great For a Small Business

The dream of any entrepreneur is to see their vision become a profitable reality. In addition to having a great idea, one of the most important factors to take into consideration when starting a business is the location of your company. When it comes to success, the right demographic for your niche can make or break you.

Many people within the past few years have noticed all of the advantages that Rochester, New York has to offer when it comes to start-ups. With over a million residents, Rochester is a thriving, bustling hub of opportunity. Over 20 universities comprise the group known as Rochester Area Colleges, a league of higher education institutions surrounding the area. The purpose is to support students’ career development, job placement in the region. This provides an excellent job pool of candidates to choose from.

The businesses in Rochester are also bursting with diversity. They run the gamut from food and beverage manufacturing, energy innovation and life sciences to IT, healthcare, software development, optics, education and imaging. One of the perks of having such a diverse pool of resources is the fact that it breeds so much creativity. Rochester is included in the top 20 list of America’s most innovative cities, with impressive statistics like the number of patents produced per resident.

Another benefit of setting up shop in Rochester is having access to its marvelous cultural art scene and its surrounding natural beauty. For people who crave fresh air and clean water, Rochester has it in award-winning abundance, drawn directly from the finger lakes.

Being the third-largest city in New York State, Rochester is the perfect size to appeal to both urbanites and suburbanites alike. For those people who want to be in a high-energy nonstop city environment, downtown Rochester is seeing a renaissance of cool urban residential development. For those who are searching for a little solitude and not minding a commute, there are many quieter neighborhoods just outside the city.

It is also a prime location to give accessibility to surrounding airports and even a quick sojourn to neighboring Canada. There is a brand-new Amtrak train station conveniently located in the downtown area which provides access to many other major cities such as Philadelphia, Newark, and New York City.

For fitness buffs, there is no shortage of activities to do here. If you are looking for perks in order to attract top talent to your business, Mother Nature is on your side. Nature reserves and national parks abound.