The Landing of Brighton's Memory Care Manager Named N.Y. All Star

In honor of National Assisted Living Week (Sept. 13-19, 2020), The Empire State Association of Assisted Living (ESAAL) recently announced the recipients of the organization's annual "All Star Award," including one honoree from The Landing of Brighton Senior Living in Rochester.

Each of the 11 winners is employed by ESAAL member assisted living communities across New York and was chosen by the heads of over 300 assisted living communities that employ tens of thousands of New Yorkers.

Award recipients reflect the "Best of the Best" and work and reside in New York City, the Mid-Hudson Valley, Long Island, North Country, Syracuse, and Rochester.

The 2020 ESAAL All Star Award Recipients include Kelsey Persons from The Landing of Brighton in Rochester, where she is the memory care manager.

In response to the honors for which she nominated Persons, The Landing of Brighton’s Executive Director Laurie Clark said, "Since she joined our team at The Landing of Brighton in late 2018, Kelsey Persons has championed many impressive changes for our memory care unit.

"Kelsey works side by side with her staff, and I nominated her because she really stands out as someone who is hands on with everyone," Clark added. "As we started navigating COVID, Kelsey worked nonstop to be sure both residents and our staff got the care they need – she is a tremendous role model and very deserving of the ESAAL All Star honors."

More specifics from Clarke's nomination of Persons is available here.

“These All Stars are true examples of healthcare heroes," said Lisa Newcomb, executive director, ESAAL. "During the COVID-19 pandemic, assisted living staffers were put under unprecedented pressure, fulfilling healthcare necessities, enforcing proper safety protocols, and keeping up the spirits of residents while they were isolated from each other as well as family and friends.

“Our state-wide awards program is to honor individuals that have gone above and beyond their usual job description," Newcomb added. "It has been a challenging six months for many. But not being able to visit your elderly loved one really touched so many lives both personally and professionally. These 11 individuals are godsends.”

The complete list of ESAAL All Stars may be viewed here.