PA Meadery Featuring Providence Animal Center Pets On Cans

MEDIA, PA — The only thing better than a can of mead is a can of mead with your next furry companion on it.

The Colony Meadery — a Lehigh Valley producer of the gluten-free craft beverage, mead — has teamed up with Delaware County's Providence Animal Center and another Philly-area group to put images of adoptable dogs and cats on their next can release.

Cans featuring Providence Animal Center pets and pets from the Brandywine Valley SPCA will be released online here on March 16. They will also be released to the public on March 20 at the Meadery’s Allentown Location at 905 Harrison St Suite 115 in Allentown. A portion of the proceeds from can sales will benefit the shelter partners.

Providence Animal Center and the Brandywine Valley SPCA were connected to the meadery via their shared relationship with the Rights to Ricky Sanchez, a podcast about the Philadelphia 76ers hosted by Spike Eskin and Mike Levin.

"Our podcast is really about two things; basketball and dogs," said Eskin. "When the basketball is bad, the dogs are always good. We're so proud to partner with Colony Meadery, Providence Animal Center and Brandywine Valley SPCA to raise awareness, and help find some pets forever homes."

Inspired by similar efforts by Fargo Brewing Company and Motorworks Brewing, Eskin made the connection, and a shared love of animals took care of the rest.

"We were thrilled to be able to steal this incredible idea from the breweries who came up with it," said Colony Meadery CEO Greg Heller-LaBelle. "We know seeing these faces on cans will help these good boys and girls find their forever homes."

"Providence Animal Center is honored to have our pets featured on Colony Meadery’s cans," said Justina Calgiano, Director of Advancement & Public Relations at Providence Animal Center. "This sort of collaboration helps us reach a larger population of potential adopters, ones who may have never considered adoption. In essence, these cans are truly lifesaving."

As part of the efforts to raise awareness, the first 76 purchasers of a case will receive a poster "signed" by one of the pets of the Meadery’s management team.