Business & Tech

Springfield Mall Macy's Launching New Way To Shop May 18

Macy's Backstage​ offers fashion-loving customers another way to shop at their favorite store by providing store-within-store shopping.

Macy's Backstage is opening in the Springfield Mall May 18.
Macy's Backstage is opening in the Springfield Mall May 18. (Zaid Hamid Photography)

SPRINGFIELD, PA — A new way to shop is coming to Macy's in the Springfield on May 18, as a Macy’s Backstage will open inside the existing Macy's location.

Macy’s Backstage offers fashion-loving customers another way to shop at their favorite store by providing a store-within-store shopping experience featuring significant savings on fabulous finds.

The new store will have approximately 13,800 square feet of dedicated retail space and will be housed on the first floor inside the full-line Macy’s.

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The grand opening will be celebrated with giveaways for the first 100 customers and special events throughout the day.

Macy’s Backstage at Springfield Mall is located at 1250 Baltimore Pike in Springfield.

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“Our customers are excited about the Macy’s Backstage shopping experience,” said Michelle Israel, Macy’s senior vice president of Off Price. “Macy’s Backstage Springfield Mall was designed to bring great deals and the fun of the hunt into our existing Springfield Mall location. If you’re looking for a fashion update, a last-minute gift, or a special treat for yourself, your home, or your pet, we have you covered. Backstage’s focus on value and newness guarantees that with each visit, shoppers will find an amazingly-priced assortment of recognizable brands and trends. Frequent deliveries ensure there is always a new reason to come in and shop.”

Macy’s Backstage is operated by its own buying team who search for high-quality products at the best prices. This structure allows Backstage to deliver a constantly changing assortment of on-trend merchandise at 20 to 80 percent off traditional department store prices.

Backstage's selection will include products from both new and longstanding brands.

The store will also carry apparel and accessory brands not currently available at full-line Macy’s.

Shoppers should expect savings on apparel for men, women and children, as well as deals on an eclectic assortment of housewares, home textiles and decor, cosmetics, hair and nail care, gifts, jewelry, shoes, designer handbags, accessories, and activewear.

Sales associates known as the Backstage Crew are available, as well as amenities such as time-saving mobile check-out stations, and three-way mirror installations in the fitting rooms.

Shoppers can use their Macy’s credit card and earn and redeem Star Rewards at Backstage locations.

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