New Shred415 Studio Open in Downtown Memphis

Shred415, an instructor-lead, interval training fitness concept, has re-opened in Memphis. Situated at 150 Peabody Pl., Ste. 117, the new studio offers high intensity group fitness classes.

Shred415 East Memphis is operated by business partners Jeff Hall Nicole Eason. They are bringing their second location to downtown Memphis and Peabody Place was the perfect location for this new studio.

“There’s a large population downtown during the day, and more and more people are living downtown, as well,” said Hall. “There isn’t anything like this downtown and it’s such a great way for people to get their workout in before or after work, even during their lunch. We’re excited to be a part of the growth and great things happening in downtown Memphis.”

Good friend Marina Yukon, will be running the Peabody Place location for Hall and Eason. Yukon also serves as the lead instructor for both locations. As Memphis locals, Nicole and Marina met as coworkers at a nearby gym and quickly realized they shared a passion for healthy living and exercise. Looking to bring a new fitness concept to Memphis, the community environment and accessibility to all fitness levels drew them to Shred415. Fifteen months after opening the East Memphis studio, Shred415 Peabody Place will open their doors to downtown and plans for a third location are already in the works.

“By bringing Shred415 downtown, we have the opportunity to expand our unmatched fitness culture and allow individuals to experience challenging workouts that energize and motivate while improving overall health and wellness,” said Eason. “We can’t wait for more Memphis residents to become part of the Shred415 family and start seeing results from our high-intensity workout, regardless of their fitness level.”

Shred415’s increasingly popular classes have grown rapidly to meet marketplace demand. Shred415 offers a 60-minute instructor-led interval training class alternating between speed and endurance drills on top-quality treadmills and strength and functional movement training on the floor. Each class is designed to increase muscle and burn calories in a fun, fast-paced workout tailored to every individual’s level and goals. The result is simple: clients find classes to be enjoyable and effective, a rare combination in fitness.

“It goes without question that our community-oriented franchisees are what truly sets Shred415 apart from other high-intensity interval workouts,” said Tracy Roemer, Co-Founder and Co-Owner of Shred415. “We’ve found franchisees that share our core values, who are passionate about establishing connections that are personable and meaningful. We look forward to being part of Nicole and Jeff’s journey as they supports a healthy community through their new Shred415 studio,” added Bonnie Micheli, Co-Founder and Co-Owner of Shred415.

Shred415 creates a healthy, happy community atmosphere. Classes are taught in an energizing studio and led by motivating, professional instructors. Shred415 will offer membership plans as well as flexible packages. Services and amenities will include Kids Lounge, complimentary lockers, towels, showers and toiletries.

By the end of 2020, Shred415 aims to have over 150 franchise agreements inked with 50 studios open to the public as it continues to grow its footprint nationwide. With a proven business model and impressive potential revenue, the Shred415 franchise offering presents an unmatched investment opportunity in the continuously booming fitness industry that shows no signs of slowing.

For more information on Shred415 Memphis visit shred415.com or call 901-748-5459.

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ABOUT SHRED415

Founded in 2011 by friends and fitness professionals Bonnie Micheli and Tracy Roemer, Shred415 is a growing interval-based fitness concept that’s more than a workout; it’s a family-friendly, all-inclusive athletic environment that delivers a sense of belonging and accomplishment. The name comes from the combination of strength training and treadmill work (strength + tread = Shred), divided into four 15-minute intervals alternating between speed and endurance drills on top-quality treadmills and strength and functional movement training on the floor. Each class is designed to increase muscle and burn calories in a fun, fast-paced workout tailored to every individual’s level and goals. Based in Chicago, IL the franchise has 30 locations currently open in urban and suburban metro markets throughout the country and aims to have over 50 locations open by 2021. With a proven business model and impressive revenue potential, the Shred415 franchise offering presents an unmatched investment opportunity in the continuously booming fitness industry that shows no signs of slowing. For more information about Shred415 or its franchise opportunities, visit www.shred415.com or www.shred415.com/franchising.

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