Disney Store Opens At Austin Target

AUSTIN, TX — Experiencing the magic of Disney got easier on Friday with the launch of some two dozen stores nationwide, including one in Austin.

Officials said the launch enables customers to shop from an enhanced Disney assortment of more than 450 items — including more than 100 products that were previously only available at Disney retail locations. Among the 25 cities selected in the expansion is Austin, where the store opened at the Austin Northwest Target, 10900 Lakeline Mall Dr.

To celebrate the launch, Disney offered the first 250 guests visiting the 25 store locations a specially made tote back. Additionally, guests are invited to share their favorite Star Wars and Frozen memories on their social channels using the hashtags #ShareTheForce and #ThePowerWithin and tagging @Target.

Just in time for the Triple #ForceFriday and Frozen Fan Fest celebrations, the “shop-in-shop” features newly unveiled Disney merchandise from Frozen 2 and Star Wars: The Rise of Skywalker. Target will offer more than 100 exclusive products from these highly anticipated theatrical releases, due in theaters later this year.

“We’ve brought the magic of Disney to Target, bringing together great merchandise amidst an experience that’s truly immersive and unique,” Mark Tritton, executive vice president and chief merchandising officer at Target, said in a prepared statement. “Guests will be able connect with the Disney characters and stories they love in a meaningful way, while accessing the latest and greatest Disney products, including items previously only available at Disney retail locations.”

Disney store at Target is replicated online at Target.com/Disneystore and in the Target app, available for download on iOS and Android. The new online experience serves as a hub for the Disney stories and characters guests love, all in one place. The majority of products available at Disney store at Target retail locations are also available online.

Items range in price from $2 - $200, with many items under $20.

WHEN: Starting Friday, Oct. 4, 2019 at 8 a.m. CST

WHERE: Disney store at Target is now open in the following 25 Target stores:

• Allen North #2516 (Allen, Texas)
  • 150 E Stacy Rd., Ste 2400
• Austin NW #1797 (Austin, Texas)
  • 10900 Lakeline Mall Dr.
• Bozeman #1237 (Bozeman, Montana)
  • 2550 Catron St.
• Brighton #922 (Brighton, Michigan)
  • 8043 Challis Rd.
• Chicago Brickyard #1924 (Chicago, Illinois)
  • 6525 W Diversey Ave.
• Clearwater #1820 (Clearwater, Florida)
  • 2747 Gulf To Bay Blvd.
• Denver Stapleton #2052 (Denver, Colorado)
  • 7930 Northfield Blvd.
• Edmond #1398 (Edmond, Oklahoma)
  • 1200 E 2nd St.
• Euless #1368 (Euless, Texas)
  • 1401 W Glade Rd.
• Houston North Central #1458 (Spring, Texas)
  • 19511 Interstate 45.
• Jacksonville Mandarin #1300 (Jacksonville, Florida.)
  • 10490 San Jose Blvd.
• Keizer #2110 (Keizer, Oregon)
  • 6450 Keizer Station Blvd. NE.
• Lake Stevens #1331 (Lake Stevens, Washington)
  • 9601 Market Place.
• Leesburg #1874 (Leesburg, Virginia)
  • 1200 Edwards Ferry Rd.
• Loveland #1178 (Loveland, Colorado)
  • 1725 Rocky Mountain Ave.
• Maple Grove North #2193 (Maple Grove, Minnesota)
  • 15300 Grove Circle North.
• Mobile West #1376 (Mobile, Alabama)
  • 790 Schillinger Rd South.
• Murrieta #1283 (Murrieta, California)
  • 41040 California Oaks Rd.
• New Lenox #2028 (New Lenox, Illinois)
  • 2370 E Lincoln Hwy.
• Pasadena #1396 (Pasadena, Texas)
  • 5757 Fairmont Pkwy.
• Philadelphia West #2124 (Philadelphia, Pennsylvania)
  • 4000 Monument Rd.
• San Jose College Park #2088 (San Jose, California)
  • 533 Coleman Ave.
• South Jordan #2123 (South Jordan, Utah)
  • 11525 Parkway Plaza Dr.
• Stroudsburg #1260 (Stroudsburg, Pennsylvania)
  • 155 Pocono Commons.
• Waterford Park #2068 (Clarksville, Indiana)
  • 1125 Veterans Pkwy.