Pflugerville Will Create A Conventions And Visitors Bureau

PFLUGERVILLE, TX — Pflugerville City Council is partnering with the city's chamber of commerce to form its first Convention and Visitors Bureau Chamber.

The council authorized the city manager to execute this agreement Tuesday to form the Convention and Visitors Bureau Chamber to lead the future implementation of tourism initiatives for the city.

The contract is expected to begin Jan. 1, 2022 and has an end-of-year review by city council in December 2022, authorities said.

In 2014, the city of Pflugerville launched the "PfunTX" tourism brand with city council adoption. Since then, the brand, website and PfunTX Facebook page were established and have been maintained by the City of Pflugerville Communications Department.

However, through the new agreement the Chamber of Commerce will now operate as the visitor's chamber, officials said.

"When guests come to town, their first stop is the Chamber of Commerce. We recognize the positive economic impact travel-related spending has on our business community,” said Shontel Mays, President and CEO of the Pflugerville Chamber of Commerce. “Through this partnership with the City, we can further enhance the tourism initiative as Pflugerville continues to grow and welcome travelers to Pfun,TX.”

Authorities said the Visitor's Chamber will use the hotel tax funds as permitted for directly enhancing and promoting tourism and the convention and hotel industry through advertising and conducting solicitations and promotional programs to attract tourists and convention delegates to the city, and construct, improve and maintain convention center facilities and a visitor information center.

With the opening of new hotels in the area, the city anticipates an increase in Hotel Occupancy Tax revenues.

The City of Pflugerville has three hotels in the City limits: The Courtyard by Marriott, Best Western Plus and the recently opened, Home 2 by Hilton at Stone Hill. A Holiday Inn Express will open soon and a La Quinta and Hawthorne Suites is scheduled for Spring 2022, officials said.

For more information on the City’s tourism initiative, Pfuntx, visit the Pfuntx website.