Own a Business? Patch Direct Can Help You Connect to Local Customers

It's one of the ironies of digital marketing. While there have never been more options for local businesses to get their brands online, it's never been more difficult to maintain a prominent presence before the customers who matter most: the ones who are nearby.

At Patch, we talk to business owners and marketing professionals every day. They understand that local customers trust companies and businesses they know and recognize. But they've also told us they're frustrated that their marketing efforts seem to evaporate as quickly as the money used to pay for them.

They've told us they want a way to keep their names in front of local customers, day in and day out, to build their brands locally the way the big companies have always done it: with a sustained, prominent placement in front of their most promising prospects.

That's why we created Patch Direct — an exclusive link to your business that appears on the front page of every Patch and in every local Patch newsletter we send out.

Here’s what you get with Patch Direct.

• 100 Percent Share of Voice

When you reserve your business category on a local Patch, we won’t sell that category to any of your competitors. To keep Patch Direct prominently placed and easy to read, we limit the slots to one per business category in each of our communities: 1 real estate broker. 1 attorney. 1 fitness center, etc.

• Low Cost — High Return

Patch Direct Partners get sustained visibility on local Patch home pages and in our daily newsletters, with industry-leading open rates. Patch’s 20 million unique users come to us every day for breaking news and community updates. Get where the local conversation is, and get there affordably.

When you reserve your business category on a local Patch, we won’t sell that category to any of your competitors.

• Custom Click-Throughs – Right to the Checkout Counter

Your Patch Direct link can be custom targeted to your web page, deals page or reservation page — wherever you want your customers to go. Need to change your targeting? No problem. The Patch Direct Team will help you keep your link updated.

Reserve your category today by clicking here, or use the “Advertise With Us” at the top of your local Patch page.

Thanks for reading — see you on the Patch.