Shaboo Prints, Neighbor

Shaboo is a boutique brand representing a life philosophy. Expressed through its products is the belief that each of us has something to bring to this life that will make it better for others, but it entails coming to terms with who we really are & what we really like to do. Product messages are focused on self-worth, individuality & gratitude using universal imagery to communicate sentiments with deep caring and playful humor. Shaboo recognized a slight decay in the quality of positive emotion exchanged between people. In our current digital world, where low self-esteem is epidemic, we felt it important to bring back quality sentiments that are not only visually opulent but that inspire the giver to hand write thoughtful messages. All our materials are recycled & inks are soy-based. We employ small American businesses using offset lithography via Heidelberg Presses, known for precision. Other greeting card manufacturers use digital processes, which appear flat but life is opulent!