Massage Services Boutique To Open New Location In Ashburn

ASHBURN, VA — The NOW Massage is opening its first Virginia location on Saturday, Nov. 21 in the One Loudoun area of Ashburn. The boutique provides high quality, affordable massage services.

The NOW Massage, in One Loudoun at 44727 Thorndike Street, will celebrate its grand opening with a ribbon-cutting ceremony on Thursday, Nov. 19 at 4 p.m., with the Ashburn Chamber of Commerce and local officials.

From Saturday, Nov. 21 to Friday, Nov. 27, all massage bookings will receive a complimentary enhancement where customers can choose from two of The NOW’s signature treatments to boost their massage. The treatments are Calm Balm, a cooling peppermint salve with healing ashwagandha to target sore muscles, or Fresh Eyes, a hydrating eye mask with vitamins and antioxidants.

“We can’t wait to welcome the local community to our Ashburn oasis,” said Mark Garzone, the boutique’s owner-operator and longtime Ashburn resident. “Starting and maintaining a self-care routine has never been more important than NOW."

The NOW’s Ritual Membership includes VIP benefits, exclusive perks and gifts. The first 50 customers to join as a Ritual Member will receive a complimentary gift bag featuring some of The NOW’s best-selling products. Also, customers who join as a member for the month following the grand opening will receive a complimentary 25-minute massage.

When it opens for customers on Nov. 21, the boutique's hours will be Monday through Saturday from 9 a.m. to 9:00 p.m. and Sunday from 10 a.m. to 6 p.m.

When visiting The NOW Massage, customers should download its app for touchless check-in and check-out. Temperature screen will be required for all customers upon entry. Masks will be required at all times inside the boutique, including during treatment.

Founded in 2015, The NOW Massage, along with the Ashburn location, operates four locations in Los Angeles County, with more than 50 new locations planned across the country, including in Atlanta, Austin, Chicago, Dallas, Denver, Ft. Lauderdale, Nashville, Raleigh and Scottsdale.