Free Pop-Up Arcade Opening This Weekend At Tysons Corner Center

TYSONS, VA — A pop-up arcade is the latest attraction coming to Tysons Corner Center's BrandBox, an incubator space for emerging online brands. The free attraction will be located on the lower level of Tysons Corner Center between Seasons 52 and Arhaus Furniture.

The experience opens on Saturday, Feb. 1, according to Becca Willcox, BrandBox's senior manager of product and brand success. She told Patch the attraction will be open for a limited time, but the timeline will depend on its success. The earliest it could close is Feb. 9.

The arcade comes from Snap Entertainment, a DC area brand that brings games and other entertainment to parties, corporate events, festivals and other events. The pop-up at Tysons Corner Center will have large format games, old school and classic video games, interactive photo booths and other party entertainment.

"We are excited to provide Tysons shoppers with the opportunity to check out what Snap has to offer at no charge to them," said Nick Muzzatti, owner of Snap Entertainment. "Whether you are just passing by, have some down time while your loved ones shop till they drop, or are waiting for a table at one of Tysons’ restaurants, we are excited to share some of the options that we have and show potential clients how we can deliver fun and exceptional experiences to their next event."

BrandBox features rotating brands, allowing online businesses to expand their reach with a brick-and-mortar location. It has hosted brands such as Gilly Hicks by Hollister lingerie, Terres d'Afrique skincare and Nectar Mattress.