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Williamsburg Premium Outlets welcomes new Vera Bradley store

Fashion-forward brand set to open at Virginia's premier shopping destination

Simon, a global leader in premier shopping, dining, entertainment and mixed-use destinations, today announced that Virginia’s largest outlet center is set to welcome Vera Bradley in the new year. This coveted store will further enhance Williamsburg Premium Outlets’ collection of over 120 sought-after brands, such as adidas, kate spade new york, Brooks Brothers, Under Armour, Vans, and Vineyard Vines– all with enormous everyday savings of up to 65 percent off!

“Our mix of brands is at the forefront of what makes Williamsburg Premium Outlets a favorite amongst shoppers in the region,” said Lynn Meredith, general manager of the center. “Very Bradley adds to the blend of national, luxury and local brands – all in an effort to offer our guests the most dynamic options.”

Vera Bradley is a lifestyle brand that encourages self-expression through playful patterns, sophisticated solids and accessories that make every day extraordinary. From handbags to jewelry all products are designed to bring joy to all. The 2,961 square-foot space will be located near COACH and is set to open in Spring.

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Visitors can also join the digital VIP Shopper Club for FREE to receive access to exclusive offers not available to the public! The VIP Shopper Club provides additional savings on all sent direct to users’ smartphones for convenient access.

For more information on seasonal savings and sought-after brands, please visit premiumoutlets.com/outlet/williamsburg and follow along on Facebook, Twitter and Instagram.

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