WubbaNub Joins Stew Leonard’s to Promote Water Safety

WubbaNub Joins Stew Leonard’s to Promote Water Safety with “Stewie the Duck”

The two family-owned business collaborated on the loveable new design, inspired by Stew Leonard’s famous mascot “Stewie the Duck,” in an effort to raise awareness for child water safety among families.

Now available for $13.99 at Stew Leonard’s storefronts and online at StewsGifts.com, all proceeds will benefit the Stew Leonard III Water Safety Foundation to raise awareness and education for child water safety.

“We loved learning about [the story of Carla Schneider, CEO & Founder of WubbaNub ] as an entrepreneur and we are so proud to have partnered with her to develop a Stewie the Duck WubbaNub,” says Kim and Stew Leonard, Jr., co-founders of Stew Leonard III Water Safety Foundation. “We hope that our partnership with WubbaNub sparks water safety conversations with families around the country and teaches Stewie the Duck’s message to not jump in until you learn to swim!”

For over 20 years, WubbaNub has a made it an ongoing mission to give back. From regularly donating to NICUs across the country, providing pacifiers to underprivileged mothers through Operation Shower and Baby2Baby, or raising awareness for CHD with annual Heart Warrior Collection, WubbaNub is committed to helping families. The brand is proud to support another critical issue children are facing today with the release of this new offering.

"We are honored to be collaborating with Kim and Stew Leonard, of the Stew Leonard’s farm fresh food stores,” says Carla Schneider. “As a fellow family-owned business, we feel especially connected to supporting their mission of raising awareness in water safety and education. Partnering with them on a Stewie the Duck WubbaNub to benefit the Stew Leonard III Water Safety Foundation was a clear and natural choice for our brand.”

The unique style of the WubbaNub allows it to remain close and easily positioned by the baby.

• Intended for newborns less than 6 months or babies without teeth.
• Made with a medical-grade, latex-free pacifier
• BPA, PVC, and Phthalate Free
• The durable one-piece construction means no germs hiding between cracks so the pacifier stays cleaner.

When Kim and Stew Leonard’s 21-month old toddler lost his life in a drowning accident in 1989, they founded the Stew Leonard III Water Safety Foundation in his memory to prevent the tragedy from happening to other families. Drowning is the leading cause of accidental death in children under 5 years old, and the Foundation has since raised more than $2 million towards water awareness and education, including has swim scholarships, lifeguard training, and two children’s books on water safety.