Business Partnership Announces Marketing Support for Restaurants

The Somerset County Business Partnership (SCBP), the premier business advocacy organization in the County, and Somerset County Tourism, the destination marketing organization for the County, have announced a new program to aid local restaurants that were negatively impacted by the COVID-19 pandemic.

The “Somerset County, NJ Restaurant Marketing Grant” program will provide restaurants with in-kind value of $500 worth of marketing and promotional opportunities. Included in the marketing package is:

• A one-hour marketing strategy consult with representatives from Somerset County

Tourism

• A featured listing on the Somerset County Tourism (www.VisitSomersetNJ.org)

website

• A listing in the Somerset County Business Partnership Directory (www.scbp.org)

• Inclusion in marketing email blasts to the 10,000 subscriber base

• Posts to the SCBP and Somerset County Tourism social media accounts

The program is open to SCBP member and non-member restaurants operating in Somerset County and will provide in-kind services only. No cash will be exchanged.

The Business Partnership is seeking support from the private sector to support and grow this initiative.

“This program will provide restaurants an opportunity to gain significant exposure as they begin their return to some form of normal business operations,” commented Chris Edwards, President/CEO of the SCBP. “Combining the outreach efforts of the Business Partnership and Tourism will provide significant exposure at no cost when the restaurants need it the most.”

The deadline to submit an application for the grant is Monday, July 20, 2020 at 5:00 P.M. Information on the program may be found at https://visitsomersetnj.org/somerset-county-nj-restaurant-marketing-grant/ or: https://bit.ly/SCMarketingGrant. Information on Business Partnershipo programs and activities may be found by visiting www.scbp.org or by calling 908-218-4300.

BACKGROUNDER

Founded in 1919, the Somerset County Business Partnership has evolved to meet community business needs over its 100-year history, serving as Somerset County's regional Chamber of Commerce. The SCBP enjoys a unique public-private partnership with County Freeholders to also provide economic development and tourism services. This collaboration creates a single voice for active businesses in the county, helping it to speak with a unified voice in order to advance a strategic agenda that makes Somerset County an ideal place to live, work, learn, and play. Now, serving over 815 members and representing over 70,000 employees in Somerset County, the Business Partnership has recently celebrated its 100th year anniversary.