Win A Four-Year Scholarship To Rider University, Lawrenceville

LAWRENCEVILLE, NJ - High school students interested in business studies can now win full, four-year scholarships to Rider University through the 2021 Norm Bordsky Business Concept Competition.

The annual competition challenges high school seniors, juniors and sophomores to develop an innovative business idea and present to a panel of judges. Seniors compete for the grand prize of a full, four-year tuition scholarship, while juniors and sophomores compete for cash prizes and the chance to automatically be entered into the senior competition when eligible.

As this year's competition will be virtual, it and opens up the opportunity for additional applicants worldwide.

"While the coronavirus pandemic has changed the delivery method for the competition, it actually allows us to have entries globally," says Lisa Teach '02, '09, director of Rider's Center for Entrepreneurial Studies and a visiting professor.

"This is my third year managing this competition after serving as a judge previously, and I am continually blown away by the creativity we're seeing from the high school students,” she said. Entrants must submit a 400-word description of their product or service at rider.edu/BrodskyCompetition by Nov. 15, 2020. High school seniors must also apply to Rider to be eligible for the scholarship.

The top five finalists from each group will present their ideas in front of a panel of judges virtually, and the winner will be announced on Jan. 30, 2021. The competition is sponsored by alumnus and entrepreneur Norm Brodsky ’64 and his wife and business partner, Elaine. It is open to students who apply to Rider with any major.

"I wholeheartedly believe that entrepreneurship is a mindset," said Brodsky. "Entrepreneurs aren't just people who start their own businesses, but people in organizations who develop new ideas and solutions. Each year, I am thrilled to see that mindset is alive and well within these high school students."

For more information, you can email teachli@rider.edu.

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