Gymboree Store Coming To Deptford Mall

DEPTFORD, NJ — Gymboree is making a comeback in New Jersey, and it is coming to the Deptford Mall.

A year after the Secaucus-based company closed its Gymboree stores, The Children's Place announced Wednesday it will relaunch the kids' clothing brand at more than 200 shop-in-shop locations across the country in February.

The reboot includes 15 locations within Children's Place stores in New Jersey, according to the newly-launched Gymboree website.

One of those stores will be in the Deptford Mall.

In a statement from the company, Jane Elfers, President and Chief Executive Officer, said, "We are very proud to announce the return of Gymboree. The Gymboree team has worked tirelessly to bring this iconic brand back to its passionate and loyal customers."

See More: Shuttered Children's Store Announced NJ Relaunch

Gymboree's launch will include eight collections in sizes 12M – 8, as well as exclusive, limited-time access to shop the new website.

According to the company, customers of the relaunched Gymboree can also expect:

• "Free Shipping, Free Returns, Everyday," with no minimum purchase for all online orders.
• An enhanced loyalty program, My Place Rewards, which rewards customers on every purchase they make in-store and online, while providing members with special offers and exclusive access to bonus events.
• A new mobile app that allows customers to shop.

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Starting Feb. 3, Gymboree will announce how customers can reserve a spot to be one of the first to shop the new Spring 2020 collections. Early access will be granted to the first 10,000 people who reserve a spot.

In January 2019, Gymboree filed for bankruptcy and closed all its stores. The Children's Place paid $76 million in March 2019 to acquire the brand, as well as Gymboree's value brand, Crazy 8, according to a report from Chain Store Age.

Jennifer Groves, Senior Vice President of Design and Brand Creative said, "Gymboree was successfully built on capturing the essence of childhood in its product design. Childhood passes by in a moment, and because of this, we want to capture family memories that will last forever as kids run, dream, explore and imagine…all in Gymboree."