Arts & Entertainment
Strapped FW18 Launch: Jordan Wiseley Debuts New Line At Freehold
Daniela's Lens gives a behind-the-scenes look at the launch of the newest collection by distinguished fashion line Strapped!
Fashion Week kicks off early this season as Jordan Wiseley and Noah Hoffman, co-founders of Strapped Los Angeles, debuted the line's newest collection last night at Freehold Cafe. This multimedia runway show even gave guests the opportunity to shop select items from the new collection prior to public release.
See some highlights from the event below as Daniela's Lens takes you front and center to celebrate the distinguished line's newest offerings!
8:35 p.m.
We are only eight days away from NYFW and there are already fashion-related events starting to happen. I'm excited. Fashion Week is one of my favorite events in New York City.
8:46 p.m.
I arrive at Freehold in Brooklyn and make my way backstage.
"I'm performing tonight!" says Rome Castille.
8:54 p.m.
Strapped co-founder Jordan Wiseley and social media manager Edge Lorde @lensforface.
"After the show, we are opening the backstage for the public, and it becomes a pop-up shop," says Edge.
9:05 p.m.
"You need to take a photo of my friend. She is big on social media!" says Natalie Wernecke and I snap this photo of her and her friend Lesley DeSantis.
9:14 p.m.
Artist Igal and Guy Jackson.
9:23 p.m.
"Can I take your photo?" I ask.
"That's what we are here for!" says Zaddi. He is one of the runway models tonight. With friend singer-songwriter Tyler.
9:28 p.m.
Kelli Caton and friend.
9:32 p.m.
Model Nickayla Rivera @nickaylarivera takes the time to take some photos.
9:45 p.m.
"I'm performing at Bowery Electric this Friday!" says musician Antony Cherrie.
"You might see me there," I say.
10:02 p.m.
Good vibes backstage!
10:26 p.m.
The show starts.
10:31 p.m.
Rome Castille performs during the show.
10:33 p.m.
I snap a final shot of the founders Jordan Wiseley and Noah Hoffman.
Daniela Kirsch is a renowned entertainment photographer and founder of NameFace — an event photo agency based in New York City. Through her creative expertise and unique visual style, Kirsch not only just knows more than just a thing or two about photographing A-list events, but is forever changing the way we interact with the entertainment industry. In June 2018, Kirsch teamed up with Patch to launch the photo series 'Daniela's Lens' offering weekly features from local events to red carpet magic.
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