Winter Open House Tips: Excite, Delight and Invite!

Many people believe that winter is the hardest time of year to try and sell their house. While it’s true that sellers can’t showcase their colorful warm-weather landscaping, there are plenty of other things you can highlight.

The good news about selling in the winter is that the people out looking are typically very serious buyers with a clear timeline in mind for purchasing a home. Add to this the benefit of less competition to deal with as other sellers wait for the crowded spring market.

One key marketing activity is to hold an open house. What can you do to make an endearing impression of your fabulous house that offsets any winter doldrums?

Make prospective buyers feel like Continue reading...

Image credits in order of view:

1. settingforfour.com
2. Lea-Ann Vernig
3. HGTV
4. insidearciform.com
5. HGTV