Pasco County Wins National Honors For Scalloping Tourism Video

PASCO COUNTY, FL — Experience Florida’s Sports Coast, the destination management organization for Pasco County, has won three Telly Awards, including gold, for its scalloping promotional video, “Scalloping on FSC."

The video was created to promote the destination’s newly reinstated recreational bay scallop season and will be used to actively market the 2020 scalloping season using direct digital and social media marketing.

FSC partnered with JL Video to produce the video using local talent to showcase a family heading out for a fun underwater adventure with a Sports Coast fishing charter captain.

In all, Experience Florida’s Sports Coast won the following awards:

• Gold Telly Winner in Branded Content: Budget Under $100,000
• Silver Telly Winner in Branded Content: Travel/Tourism
• Bronze Telly Winner in Branded Content: Campaign: Promotional

“I am thrilled our team has been recognized for the second year in a row by the Telly Awards,” Pasco County Commission and Tourist Development Council Chairman Mike Moore said. “Florida’s Sports Coast is an exciting brand that shows the opportunities for adventure visitors have in our community. Congratulations to all involved on once again receiving international recognition and bringing attention to Pasco County’s scallop season.”

Last year, FSC won bronze in the travel/tourism category for its rebrand hero video “Let’s Play."

The Telly Awards is the premier award honoring video and television across all screens. It received more than 12,000 entries from all 50 states and five continents.