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MY SALON Suite Names Valina Patton a 2021 Suite Elite Member

One of 11 winners; receives suite & branding upgrades, business building & promotional support, serve as face of national marketing campaign

New Orleans, LA (April 26, 2021) – Valina Patton, of the Logan Square section of Chicago, has been named a 2021 Suite Elite Featured Member by MY SALON Suite.

Valina is one of 11 beauty salon owners from across the nation who have been selected as part of MY SALON Suite’s 2021 Suite Elite Featured Member program. The chosen stylists are members of MY SALON Suite, a co-working style space where salon professionals provide beauty services to their clients in private, fully equipped, custom suites. There are more than 200 franchised MY SALON Suite locations across the U.S. and Canada with more than 5,000 beauty professional members, collectively called the Suite Elite.

Patton opened her salon, Beauty by Valina, in the Niles, Ill. MY SALON Suite location in July 2020. She provides eyebrow, hair removal, and hair services, including extensions and custom wigs. She has been working in the beauty field for 12 years, both at retail establishments, such as Nordstrom and Ulta, and offering hair and other services for weddings and special events on the side.

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When COVID-19 hit, Patton had to cancel hundreds of freelance appointments and was unable to work for three months. She heard about MY SALON Suite from a friend and decided to open her own suite. She now has 200 devoted clients. Patton plans to grow her business within MY SALON Suite and looks forward to hiring employees and launching her own cosmetics line. She lives in Chicago’s Logan Square.

“The pandemic was the kick I needed to take the leap of faith and bet on myself by opening my own MY SALON Suite,” says Patton. “My clients have been very vocal about feeling comfortable and safe in a private suite. My parents and wonderful fiancé were instrumental in the process – today, my flexible schedule allows me to spend more time with them. Plus, I have the freedom to be my creative self, and that’s the best feeling. Now with the honor of being named a Suite Elite Featured Member, I really believe there are no limits.”

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Aligning with this year’s theme of Make It Yours: Next Level, Patton and her fellow winners will enjoy special experiences, rewards, and once-in-a-lifetime opportunities to elevate their businesses throughout 2021, including:

  • Exclusive virtual access to celebrity organization and design experts – the hosts from the popular Netflix series “The Home Edit” – and a nationally renowned interior designer - Eric Winnick of E. Lawrence Design – who will offer expert advice and practical recommendations to make their visions for their dream suite a reality.
  • A session with a graphic designer who will provide them with a package of newly designed branding materials.
  • Professional videography and photography teams who will travel to each suite to capture before, during, and final reveal footage of each winner’s fabulous new suite.
  • Unique opportunities to promote their businesses locally.

A donation in each winner’s name will also be made to MY SALON Suite’s philanthropic partner, St. Jude Children’s Research Hospital.

“Valina is proof that through determination, enthusiasm, and sheer talent, success during challenging times is achievable,” said Ken McAllister, MY SALON Suite’s CEO and President. “I’m proud of our 11 Featured Members for committing to their clients and themselves particularly throughout the last year. I’m looking forward to helping Valina’s business grow with MY SALON Suite!”

After over 600 suite members sought consideration for the 2021 Featured Member campaign, more than 60 candidates completed an application asking them to share their personal journeys with MY SALON Suite, how they’ve worked to achieve success, and what improvements they would make if given the opportunity to renovate their suites. A panel of judges next narrowed down the winners to 11 extraordinary business owners who represent a wide range of specialties, personalities, and geographies.

Learn more about Valina’s business by visiting https://www.instagram.com/beautyby_valina/

About MY SALON Suite

MY SALON Suite is a nationwide franchise of turnkey beauty salon suites that allows independent salon professionals to provide beauty services to their own respective clients. The co-working style space is the latest concept in the beauty services industry bringing together a collection of independent beauty professionals in one luxurious location.

Ken and Alanna McAllister opened the first MY SALON Suite in Metairie, Louisiana, in 2010 and have since expanded the franchise across North America. In 2015, MY SALON Suite partnered with Salon Plaza to drive expansion and provide knowledge for new and existing franchise partners. There are more than 200 franchised MY SALON Suite locations across the U.S. and Canada.

MY SALON Suite has been recognized as a leading franchise opportunity by some of the most prestigious business lists, including the Entrepreneur Franchise 500 and the Inc. 5000. With industry-leading knowledge, operational processes and support services, MY SALON Suite helps franchise owners successfully build, open and manage upscale private salon suite facilities for highly-qualified, established beauty service professionals, who are ready to make an investment in themselves and their professional success by running their own salon business.

For more information about MY SALON Suite, please visit: https://www.mysalonsuite.com/.

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